The Main Tasks of Insurers in Establishing Mutual Contact With Potential Clients
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Publishing House Education and Science s.r.o.
Abstract
Description
The article describes in a broad sense the main tasks of insurers in establishing mutual contact with potential customers and building their loyalty to the insurance services of insurance companies, and also describes a number of proposals for further reforming and developing the insurance services market and providing for them in legislative acts. Also, based on foreign experience, compulsory types of insurance, proposals are made on the need to improve infrastructure, increase the level of insurance culture and develop the insurance market as a whole.
Keywords
insurance relations, client, adaptation of business insurance services, long-term type of insurance